Social selling index

Social selling leaders are more likely to reach quota. Statistics show that as a salesperson’s social selling index rises , so does their sales. We know that social selling is a vital component of success for many sales organizations: salespeople who excel at social selling are creating more opportunities and are more likely to hit quota. The SSI is based on four criteria: Creating a professional bran finding the right people, engaging with insights, and building strong relationships. Each time you login to a social media network to identify new prospects, connect with them and provide value by answering questions and sharing relevant content, you are social selling.

Think of social selling as a softer sales approach.

Login to LinkedIn to keep in touch with people you know, share ideas, and build your career. Sign in to Sales Navigator. Do You Know Your LinkedIn social selling index? How to be successful in social selling? Having a sense of our SSI allows us to become better marketers and salespeople and observe how successful we are with engagement.

Social Selling Index (SSI) is a tool that measures our capability with regards to selling a brand or product via social channels. The better our SSI is, the more we’ll be able to sell ourselves and our products. Each area has a total possible score of 25.

The maximum score for each pillar is 25. LinkedIn says the SSI is a “measure of a salesperson’s social selling skills and execution” and claims that “statistics show that as a salesperson’s social selling index rises, so does their sales success. Social Selling is about using social media to build a brand that customers and peers alike, grow to trust and respect. According to LinkedIn, social sellers create more opportunities than peers with a lowers SSI, and they are more likely to achieve quota.

LinkedIn also states that of social sellers outsell peers who don’t use social media. LinkedIn Sales Navigator makes social selling easy with sales tools that focus on helping you find the right prospects to build trusted relationships. Scale your social selling and start putting your sales’ team network to work.

As of this month, this has now been made available to all of LinkedIn’s members. Underneath the “Share an update on LinkedIn” link is a quick glance at your SSI score. When you click your SSI number, you’re taken to a dashboard that paints you a picture. It’s designed to measure a company’s individual adoption of the four pillars of social selling.

In addition, of employees at large companies agreed that social selling enables them to build stronger, more authentic relationships with customers and prospects. On a larger scale, a company can also opt to add a social source of deal options to their CRM softwares to see how many customers are coming from social selling. It essentially measures your ability to sell on LinkedIn, according to their magical formula. What you can see is that I score very high (21) in creating a professional brand.

However, I score lower in the next two sections of the social selling index. Increase the number of leads and sales opportunities. Reduce the need for customers to reach out for assistance.

Improve likelihood of repeat interactions. This Includes the following gems: of sales reps with more than 0LinkedIn connections meet or surpass their quota, according to Sales Benchmark Index. IBM increased their sales by 4 thanks to their inbound social selling programme.